Community Health Worker Initiative of Sonoma County

Promotores de Salud

Promotores de Salud

The Promotor Model-A Model for Building Healthy Communities; A Framing Paper March 29, 2011 ( 47 pages of great information- here is a little taste! see link below to read the whole paper)

Primary Characteristics and Values of Promotores

1. Promotores create and cultivate egalitarian relationships based on

mutual trust, understanding and respect.

2. Promotores are committed to sharing information and resources.

3. Promotores approach the community with empathy, love and compassion.

4. Promotores are accessible and trusted members of the community

where they live.

5. Promotores share similar life experiences as the community.

6. Promotores have a profound desire to serve the community, are tireless

in their service, and limitless in their generosity of spirit.

7. Promotores communicate in the language of the people and are

knowledgeable about the community’s cultural traditions.

8. Promotores are a two-way bridge connecting the community to resources

and ensuring that institutions respond to community needs.

9. Promotores are natural advocates who are committed to social justice.

10. Promotores are effective role models for community change.


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Vision y Compromiso ( see side bar for more info -->)

St Joesph Health System Sonoma County- Community Outreach

Promotores de Salud ( Promoters of Health)

The Promotores de Salud are community-based lay health & wellness promoters/educators who serve as a cultural bridge and a vital link to our community, working with families at a grassroots level. They provide resource connections and social supports to the community, to help both individuals and groups develop preventive strategies that address issues of primary concern to them. The Promotores also help families to enroll in Children's Health Insurance Programs, food stamps and other public benefits.

 For more information on the Promotores, or to find out how you can volunteer, please call 547-4602.

Community Action Partnership (CAP)

Graton Day Labor Center

Northern California Center for Wellbeing

Southwest Community Health Center at Lombardi Court- 

Outreach and Education

APHA definición de un trabajador de salud de la comunidad

"Un trabajador de salud de la comunidad (CHW) es un trabajador de salud de primera línea que es un miembro de confianza de o tiene una comprensión inusualmente cerca de la comunidad sirvió. Esta relación de confianza permite la CHW servir como un enlace/enlace/intermediario entre los servicios de salud y sociales y la comunidad para facilitar el acceso a servicios y mejorar la calidad y competencia cultural de prestación de servicios.  Un CHW también construye capacidad individual y comunitaria por aumentar el conocimiento de la salud y la autosuficiencia a través de una serie de actividades como la divulgación, educación comunitaria, asesoría informal, apoyo social y defensa."

APHA Definition of a Community Health Worker

"A Community Health Worker (CHW) is a frontline public health worker who is a trusted member of and/or has an unusually close understanding of the community served. This trusting relationship enables the CHW to serve as a liaison/link/intermediary between health/social services and the community to facilitate access to services and improve the quality and cultural competence of service delivery.
 A CHW also builds individual and community capacity by increasing health knowledge and self-sufficiency through a range of activities such as outreach, community education, informal counseling, social support and advocacy."  

Advocating for a Culturally Diverse CHW Association in California 
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